Using the platform, dealers can automatically list their vehicles by connecting to their inventory feed show a vehicle’s Carfax report and enable instant communication with car buyers via chat and click-to-call technology. The tools were created to reach buyers and sellers who respond well to digital customer service. The company’s verified auto dealers program gives dealers a suite of digital tools designed to broaden their exposure and manage leads coming from OfferUp’s marketplace. last year took place on OfferUp’s marketplace, resulting in billions of dollars in auto sales.Īnecdotally, the company is getting business from dealers departing online selling sites such as Craigslist, which many dealers say is becoming impracticably expensive. for local buyers and sellers: nearly 10 percent of used car sales in the U.S. In fact, it’s now believed that OfferUp is now the largest mobile marketplace in the U.S. It’s a stunning growth rate: this represents a five-fold increase in dealers from just a year ago.
The company launched in 2011 in an effort to build local marketplaces for buying and selling vehicles online, and it recently announced it has now surpassed 2,000 paying dealers that participate in its auto sales program. It takes a lot of chutzpah for an online vehicle retailer to try and compete with online giants like eBay, Craigslist and Facebook Marketplace, but in recent years, that’s exactly what OfferUp has been doing.
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